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Good Afternoon. On this day in 1947, engineers at Harvard found a moth trapped inside a relay of the Mark II computer and logged the first literal computer โ€œbug.โ€ The term already existed, but the specimen made the lesson memorable: small faults can stop large systems.

Markets found more than one bug today. Oil crossed $100, bond yields climbed, and stocks slipped, while Meta, Analog Devices, Sysco, and ODDITY showed that AIโ€™s promise still canโ€™t outrun safety, hardware, operating costs, or a faulty advertising signal.

โ€”Rosie, Wyatt, Evan & Conor

๐Ÿ’ฐ Markets

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๐Ÿ” Todayโ€™s Vibe

๐Ÿ”ฅ Whatโ€™s Hot: ๐Ÿ”ฅ

  • Energy producers and practical AI builders: Oil companies are benefiting from tighter supply, while firms bringing AI into chips, routing, and everyday tasks aren't asking customers to wait on another distant promise.

๐Ÿฅถ Whatโ€™s Not: ๐Ÿฅถ

  • Retailers and rate-sensitive borrowers: Crude above $100 can raise freight and input costs, and the 10-year Treasury yield near 4.8% wonโ€™t make mortgages, refinancing, or expansion plans any easier.

๐Ÿ”ข Big number: $101.21 โ€” where Brent crude settled after climbing roughly 3.4%. Itโ€™s the first finish above $100 since July and another reminder that the inflation path can change when a physical chokepoint overwhelms an economic forecast.

How Jennifer Anistonโ€™s LolaVie brand grew sales 40% with CTV ads

For its first CTV campaign, Jennifer Anistonโ€™s DTC haircare brand LolaVie had a few non-negotiables. The campaign had to be simple. It had to demonstrate measurable impact. And it had to be full-funnel.

LolaVie used Roku Ads Manager to test and optimize creatives โ€” reaching millions of potential customers at all stages of their purchase journeys. Roku Ads Manager helped the brand convey LolaVieโ€™s playful voice while helping drive omnichannel sales across both ecommerce and retail touchpoints.

The campaign included an Action Ad overlay that let viewers shop directly from their TVs by clicking OK on their Roku remote. This guided them to the website to buy LolaVie products.

Discover how Roku Ads Manager helped LolaVie drive big sales and customer growth with self-serve TV ads.

The DTC beauty category is crowded. To break through, Jennifer Anistonโ€™s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.

๐Ÿ‡บ๐Ÿ‡ธ Stateside

Metaโ€™s logo Photo credit

Meta gives its agent permission slips

Meta has launched Muse, a personal AI agent thatโ€™s supposed to move beyond answering questions and actually complete tasks. It can book travel, send messages, and help organize longer projects, which makes usefulness the productโ€™s attraction and access to personal data its central business risk.

The news: Muse is rolling out free in the United States through its own app and WhatsApp, and it runs inside a dedicated virtual machine. A separate Sentinel system decides whether an action can reach the internet, while users can choose which services the agent connects to and whether itโ€™s allowed to act. Meta says passwords and payment details remain hidden from Muse itself.

Whatโ€™s next: The technical safeguards wonโ€™t matter if people donโ€™t trust the product enough to connect calendars, shopping accounts, or email. Meta has distribution that most AI startups canโ€™t match, but it also carries a long privacy history. Watch whether consumers grant progressively broader access and whether useful completed tasks outweigh the friction of repeated approvals.

Source: Meta

Oil crosses the psychological line

Brent crude closed above $100 a barrel as attacks widened around the U.S.-Iran conflict and tanker traffic through the Strait of Hormuz remained severely constrained. That move isnโ€™t only an energy story: it changes the cost assumptions behind transportation, retail, manufacturing, and the Federal Reserveโ€™s next rate decision.

The news: Brent settled at $101.21, up roughly 3.4%, after the United States destroyed five Iranian tankers on Tuesday. The 10-year Treasury yield briefly touched 4.85%, its highest since October 2023, before easing slightly. Wall Streetโ€™s rate-hike odds rose to roughly 62% ahead of wholesale- and consumer-inflation reports later this week.

Big picture: Markets can absorb a one-day oil spike, but they canโ€™t easily ignore a supply route that once carried about one-fifth of global oil. If energy remains expensive, companies may have to choose between thinner margins and higher prices. The next inflation reports will show yesterdayโ€™s economy, so current fuel costs may keep policy risk elevated even if the data looks manageable.

Analog buys intelligence at the edge

Analog Devices is paying for technology that lets machines process artificial intelligence where data is created instead of sending every signal to a distant cloud. The strategy can reduce delay, power use, and connectivity dependence in factories, robots, medical devices, and wearables, where a slow or unavailable response isnโ€™t useful.

The news: Analog agreed to acquire Alif Semiconductor for $1.35 billion in cash upfront, with as much as $200 million of additional contingent consideration. Alifโ€™s low-power microcontrollers combine neural processing, graphics, connectivity, and security, and its chips are already shipping to consumer and industrial customers. The companies expect the deal to close before year-end.

Bottom line: Buying capable processors can accelerate Analogโ€™s roadmap, but it wonโ€™t guarantee that customers adopt a broader platform. The company still has to integrate digital software with its strength in sensors, signal processing, and power management. If it works, Analog can sell more of the system around each machine rather than competing for one component at a time.

Sysco routes AI toward the warehouse

Sysco isnโ€™t pitching artificial intelligence as a futuristic side business. Itโ€™s applying the technology to truck routes, warehouse selection, purchasing, and back-office work, places where fewer miles or faster decisions can become measurable savings without asking restaurant customers to change how they order food.

The news: The distributor isn't keeping AI in the pilot aisle: it's targeting at least $500 million of AI-powered efficiency gains by fiscal 2029, including $100 million already expected in fiscal 2027. It reaffirmed guidance for 6%โ€“7% sales growth to roughly $90 billion this year and raised its fiscal 2028โ€“2029 adjusted earnings-growth target to 9%โ€“11% annually.

Whatโ€™s next: A savings target isnโ€™t the same as cash delivered, especially across 333 distribution centers and about 670,000 customer locations. Sysco will need to show that software changes reduce miles, labor time, and indirect spending without weakening service. The useful scorecard will compare promised savings with margins and customer retention rather than counting AI projects launched.

Source: Sysco

ODDITY debugs its growth engine

ODDITY built beauty brands around data-driven customer acquisition, so an advertising-algorithm disruption strikes at the heart of its model. Newer brands are growing, but the companyโ€™s flagship IL MAKIAGE business hasnโ€™t fully recovered from distorted signals at its largest advertising partner.

The news: Second-quarter revenue fell 25% to $181 million, adjusted EBITDA dropped to $13 million from $70 million, and gross margin narrowed to 68.7%. Management says tests and retraining are improving the advertising system, and it expects the third-quarter revenue decline won't be as steep at roughly 5%. ODDITY also repurchased $80 million of shares during the quarter.

Big picture: A technical problem can be temporary, but customer-acquisition economics canโ€™t stay uncertain for long. ODDITY has $561 million of cash and investments, giving it time to repair the signal while SpoiledChild and METHODIQ grow. The next test is whether better advertising performance restores revenue without requiring spending that permanently lowers margins.

Learn How to Stay Visible in the AI Era

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๐ŸŒŽ Around The World

A power substation Photo credit

Malaysiaโ€™s data centers meet the grid

Malaysiaโ€™s fast-growing data-center industry is colliding with a hot-weather power surge and a slower transition away from coal. The country can attract global computing investment, but it canโ€™t operate those facilities without generation, cooling, and grid capacity arriving on compatible timelines.

The news: Data centers consumed a record 9.3% of national electricity in the second week of August, versus a 7% average this year. Officials estimate the country needs another 9 gigawatts of gas-fired capacity by 2032, while data centers could reach 31% of peninsular demand by 2035. The catch is that no new gas generation is expected this year or next, so the grid can't simply wait.

Bottom line: Malaysia has domestic gas and billions of dollars of technology investment, yet itโ€™s facing the same physical constraint as other AI hubs: computing demand can grow faster than power supply. Optimizing existing plants may bridge the next two years, but durable growth will require generation, transmission, and efficiency plans that survive hotter weather and volatile imported-fuel markets.

Chinaโ€™s trade surplus keeps expanding

Chinaโ€™s export machine accelerated again as global demand for semiconductors, computing equipment, vehicles, and other technology products offset trade tensions. The headline growth looks broad, but higher AI-related prices are doing part of the work, so export value can rise even when some shipment volumes donโ€™t.

The news: August exports increased 25% from a year earlier to more than $400 billion, while imports climbed 28.2% to roughly $282 billion. The monthly trade surplus reached about $119 billion, and the January-to-August total rose to a record $806 billion. The surge isn't broad-based: semiconductor export values increased nearly 130%, while data-equipment exports jumped about 76.5%.

Whatโ€™s next: Chinaโ€™s suppliers are benefiting from the global AI buildout, but a widening surplus can intensify pressure from trading partners before an expected Trump-Xi meeting. Companies shouldnโ€™t assume todayโ€™s price-driven growth reflects equivalent unit demand. Watch volumes, destination markets, and any policy response that changes access to chips, vehicles, or industrial goods.

Source: ICIS

Australia keeps another hike alive

Australiaโ€™s central bank is warning that inflation may require another rate increase even as households feel squeezed and house prices weaken. Officials arenโ€™t promising a move, but theyโ€™re treating expensive energy, strong growth, and AI-related investment as upside risks that could keep demand and costs above the economyโ€™s capacity.

The news: Deputy Governor Andrew Hauser said inflation remains the countryโ€™s biggest problem after stronger-than-expected price and growth data. He pointed to three risks: the Middle East conflict, an unexpectedly strong global AI investment boom, and weak domestic supply capacity. The bankโ€™s next decision arrives before the next major inflation reading, so policymakers wonโ€™t get every answer in advance.

Big picture: The RBA can raise rates faster, but it canโ€™t do so without increasing mortgage pressure and risking jobs. Thatโ€™s why the decision wonโ€™t be automatic even when inflation is unpopular. Businesses and borrowers should prepare for a wider range of financing outcomes, because a resilient economy can delay relief just as easily as it supports household income.

Source: ABC News

๐Ÿฅธ Dad Joke of the Day

Q: How does a penguin build its house?

A: Igloos it together.

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๐Ÿ“– Vocab Word of the Day

Breakeven inflation: itโ€™s the difference between yields on comparable nominal Treasuries and inflation-protected Treasuries, commonly used to estimate the marketโ€™s average inflation compensation.

In a sentence: Oil above $100 can lift breakeven inflation when traders can't rule out higher energy costs spreading through the economy.

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